Goodwall × 1851 Trust: The Next Gen Sports Alliance

Goodwall is The purpose-driven platform connecting Gen Z to opportunity.

A TIME100 award winning leader in youth skilling and development with a reach of 90 million youth, Goodwall empowers youth to maximize their potential and impact society positively working alongside leading public and private sector organisations.

Contact
Taha Bawa, CEO & Co-Founder Goodwall
taha@goodwall.io

1851 Trust uses sport inspired learning to educate and empower youth through STEM and climate education.

Its digital education platform STEM Crew is used by over 40% of secondary schools in the UK and free to use for educators globally.

Contact
Jo Grindley, CEO 1851 Trust
jo.grindley@1851trust.org.uk

Why Sport?

Sport remains one of the last authentic global arenas of inspiration. Athletes are among the most trusted role models for young people worldwide.

Yet, sport is still underused as a gateway to STEM, climate action, and green careers.

By bringing real-world athlete stories into classrooms and online challenges, we help Gen Z and Gen Alpha connect their passions with meaningful skills and career pathways.

Our Goals

> Inspire youth through athlete-led campaigns rooted in authenticity and purpose.

> Educate young people with free, curriculum-linked STEM and climate resources via STEMCrew.org

> Provide Skills through gamified Goodwall challenges that build real-world capabilities.

> Open Opportunities into green careers, sport industries, and beyond.

> Connect Brands & Youth to build authentic pipelines of future fans, consumers, and talent.

“The partnership with Goodwall has again shown the power of sport to inspire the next generation, over-indexing on all targets set for the challenge.”

— Sir Ben Ainslie, Patron, 1851 Trust

Be Part of the Movement

We are looking for partners to join us: this is a way to engage Gen Z & Gen Alpha authentically, build pipelines of future fans, consumers, and employees.

Together, we can inspire and equip the next generation to become innovators, problem solvers, and leaders of a sustainable future.

👉 Contact us to join the Sports Alliance

Help us support young people to shape the future

Every young person has potential worth unlocking. Lets ensure they have the opportunity to achieve it.

Email us at
enquiries@1851trust.org.uk and we will get back to you.

Contact us